Wine competitions can be bellwethers of societal acceptance in wine trends … usually once a trend has gotten a solid foothold in some sector of the market. So while this isn’t necessarily in the same league as the Decanter World Wine Awards or the San Francisco International Wine Competition this is a heartening development for the public awareness of wine in aluminum cans, the International Canned Wine Competition.
Join participants from 7 countries and 8 states this July 24th, in the International Canned Wine Competition. Details are at cannedwinecompetition.com.
Categories include:White, Red, Rosé, Sparkling Wines (non-carbonated), Carbonated Wines, and Wine Coolers/Spritzers.
Read the press release here.
Paul Tincknell has over three decades in wine sales and marketing, including on- and off-premise sales, as Assistant to the Director of Sales and Marketing at Chateau Montelena, and as the Senior Marketing and Direct Sales Manager at Cuvaison Winery. His experience includes retail wine sales; on-premise beverage management; marketing, direct sales, and wine club management; information systems and office technology management; website design and content management; and strategic business planning. His interests and specializations at Tincknell & Tincknell, Wine Sales and Marketing Consultants, include strategic business planning and development; creating an effective, branded, marketing environment through the combination of graphic design and marketing strategies; and developing innovative, alternative packaging to expand the popularity and accessibility of wine.
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